The MacBook Pro 14″ and 16″ released in 2021 caused a sensation when it was presented – and it still does today: For the first time, Apple is equipping the devices with a mini LED display with an adaptive refresh rate of up to 120 Hertz and ensuring that thanks to the M1 Pro and M1 Max, the computer doesn’t get bogged down even with demanding tasks. Furthermore, the company remembered its old strengths and brought back long-lost connections such as the MagSafe and HDMI ports. In the meantime, the delivery situation has eased for most variants of both models. The analyst Ming-Chi Kuo has an explanation for this – and predicts much more restrained interest in the coming generation.Kuo: Apple cuts production of MacBook Pro 14″ and 16″ (2022)
The new MacBook Pro 14″ and 16″ is already in the starting blocks: mass production will begin in the fourth quarter of this year. However, Apple is revising the forecasts for the calculator downwards: Cupertino is reducing the order quantity by 20 to 30 percent, according to the industry expert in an article medium. This is an unusual step, which Kuo explains primarily with the general economic conditions: demand is declining due to the economic downturn, and interest in home office has now fallen. In his opinion, both effects last at least six to nine months. The effects can also be observed in the current models: the improved availability of the computers is not due to well-stocked inventories, but mainly to falling demand.
Few changes expected
However, Kuo asserts another reason for the lack of run on the upcoming series: Apple has given the MacBook Pro 14″ and 16″ new processors, but not much more is happening. In fact, it’s somewhat unlikely that the company will come up with a new design or panel: the current models have been extensively revised compared to their predecessors. Changes that are too serious are therefore not to be expected, which will probably reduce the incentive for many customers to switch.
Tag: macbook issue, macbook pro, macbook release, macbook macos