Friday, March 29, 2024

Apple | Mini-LEDs: MacBook Pro Clearly Leads Global Sales | macbook


Apple has risen to become the world’s leading manufacturer of notebooks with mini-LED displays: This will probably not change until the end of the year. This development was driven by the current MacBook Pro 2021.

Since last fall, Apple has had a MacBook with a mini-LED display in its lineup for the first time. The 14- and 16-inch MacBook Pro 2021 uses a mini-LED display, which Apple surprised the entire industry, according to well-known display industry analyst Ross Young. In a current assessment from DSCC, he explained that in the last quarter of 2021 Apple had become the world’s leading manufacturer of notebooks with mini-LED displays. The MacBook Pro models accounted for around 54% of sales, according to Young.

Apple alone has sold more MacBooks with mini-LED displays than all other manufacturers combined. This leadership position will probably not change in the short term.

Apple surprised with 120 Hz in the Mac

The analyst estimates that Apple will probably remain the leading brand with mini-LED displays on the notebook market until the end of the year. Apple surprised the competition with advantages such as ProMotion, i.e. the refresh rate of up to 120 Hz, which the competition still does not offer.

In addition, Apple was significantly less affected by the global chip crisis, which made it impossible for many manufacturers to launch their products in a timely manner. However, it remains to be seen when the MacBook Pro will receive the next updates.
In perspective, the costs for mini-LEDs in production have recently fallen significantly, with the fantastic margins that Apple generally brings in, this could be a strategic advantage that cannot be overlooked.

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Tag: macbook issue, macbook pro, macbook release, macbook macos

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