Thursday, April 18, 2024

Xiaomi recognized the dominance of the iPhone 13, because of which the company lost to Apple


Yesterday, the Chinese technology giant Xiaomi published the results of work for the third quarter of the current fiscal year. Revenue from smartphone sales was $7.48 billion, and global smartphone shipments totaled 43.9 million units.

According to Canalys, in the third quarter, Xiaomi’s share of the global market was 13.5%, which allowed the company to take third place, losing to Samsung and Apple. In the second quarter, the company held 16.7% of the market and second place.

In this regard, Wang Xiang (Wang Xiang), president of xiaomi Group, said at a press conference that the company’s market share in the third quarter decreased mainly due to the very high popularity of the iPhone 13, which dominates worldwide.

Xiaomi recognized the dominance of the iPhone 13, because of which the company lost to Apple

In addition, Wang Xiang also said that the shortage of chips this quarter also affected the supply of Xiaomi smartphones, which could well be 10-20 million units more.

Wang Xiang said the share of the company’s top-end mobile phones continues to grow. Xiaomi pays a lot of attention to the segment of premium smartphones, and it brings its fruits. In the first three quarters, the company sold 18 million premium smartphones, which accounted for 12.8% of total shipments.

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