Iphone 14 | iPhone 14: A high risk for Apple! | apple iphone

Michael Simon

The iPhone 14 will be presented in just a few weeks. Apple traditionally chose the second week of September as the date for a special event. Although some currently believe that it could be sooner, we’re guessing Tuesday, September 13th, as the date of the next Apple keynote.

Reading tip:

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But this year everything will probably be different. All the current rumors are that Apple will differentiate the iPhone 14 like never before, with an unprecedented split into Pro and non-Pro models and a greater emphasis on high-end features. The new strategy will mean a big risk!

The prices will rise sharply

In recent years, Apple has made sure to keep iPhone prices constant. The iPhone X cost €1,149 when it launched in 2017 and the iPhone 13 Pro costs exactly the same five years later. Similarly, the iPhone XS Max cost $1249 when it launched in 2018, and Apple hasn’t increased the price of the iPhone 13 Pro Max since, despite a larger screen and additional camera.

Reading tip: iPhone 14: The models should be so much more expensive

This year, the iPhone 14 Pro models will reportedly increase in price, the talk is currently of 100 US dollars. How this is reflected in euro prices – after all, the dollar is currently very strong – cannot yet be said exactly. However, expect a price increase of around ten percent – ​​a pretty big jump compared to last year.

risk factors

:

Will people be willing to pay around 10% more for a new iPhone? Will the higher starting price for the Max model deter buyers from upgrading?

Reading tip:

How Apple made the $1,000 iPhone the norm

iPhone 14 notch envy?

The iPhone’s notch may have been a polarizing feature in 2017, but it has become the device’s defining feature. And it could disappear – at least with the Pro models. Rumor has it that the iPhone 14 Pro and Pro Max will have a hole + pill camera cutout instead of a cutout, which bears some resemblance to Android phones.

While “Notch” haters will certainly appreciate the new look, Apple fans might not be quite as keen on it. For one, it’s a bit generic, for another, the iPhone 14 Pro will look different than the iPhone 14. People are used to iPhone models being slightly different, but changing the cutout on one line and closing it on another left is a dramatic change.

Risk Factors:

Will the iPhone 14 feel less like an upgrade? Will people embrace the new design with the cutout?

Old chip in the iPhone 14

Perhaps the biggest change in the iPhone 14 is in the processor. Since the very first iPhone, all models released in the same year have had the latest processor – including the iPhone SE. but

according to rumours
Apple will break with this trend. While the iPhone 14 Pro models are set to get the new A16 chip, the iPhone 14 will reportedly come with the older A15 chip, which is also used in the iPhone 13 Pro. Apple will certainly tout performance improvements, but for the first time, the iPhone 14 will be significantly slower than the iPhone 14 Pro.

Risk Factors:

Does processor speed matter to buyers? Will buyers wonder if they really need the performance that the iPhone 14 Pro offers?

New iPhone, old zoom problem

If there’s one criticism of the iPhone in recent updates, it’s the lack of a proper zoom lens. Rumor has it that the iPhone 14 will not change that either. While there will certainly be camera improvements – notably a 48MP lens on the Pro models – optical zoom will likely remain limited to 3X, which is pretty disappointing in 2022. Several Android phones have 5x and 10x optical zoom and digital capabilities up to 100x, while the iPhone still tops out at 15x zoom and is struggling mightily to match it.

Risk Factors:

Will the non-Pro models’ camera offer a reason to upgrade?

New iPhone in the old guise

Apple usually revamps its phone designs every two years, but it looks like the iPhone 14 will have the same design as the iPhone 13, which had the same design as the iPhone 12. This would be the first time Apple has recycled the design of an iPhone for more than a generation:

It’s not like the iPhone 13 is an ugly phone, of course, but we’ve gotten used to seeing new designs every two years.

Risk Factors:

Will people even realize there’s a new iPhone? Will iPhone 12 users wait another year to upgrade?

This article was first published by our colleagues at

Macworld
.